Thinking about – MythInformation – Myth #1


Each week we hear myriads of people tell us that they don’t eat salt. Or, they have to be on a low sodium diet. Or, they just walk by looking at our “go lb. salt” sign and then look at us with disdain as though we are selling poison. One man a few weeks ago mumbled under his breath (as though we couldn’t hear him) “What’s so healthy about salt?”

The extent of misinformation that has been spread and accepted by the population at large regarding the role of salt in our diet is STAGGERING. If salt was really any unimportant part of our diet it wouldn’t be considered a NUTRIENT!

So, we are going to dispel some of the RIDICULOUS misinformation that stops people from enjoying better tasting food. We are also going to continue providing you additional education about salt, it’s origin, it’s role in our diet, why we salt our food and a number of other myths and arguments we frequently hear about our favorite and most basic seasoning. We hope that by the time we finish dispelling the myths that you too will understand why good unrefined sea salt should be EVERYONES favorite seasoning!

Myth #1

Salt is salt is salt… The truthfulness of those words is best fully appreciated when one understands that ALL salt comes from the sea. All salt is sea salt. Earth salts, mined salts, evaporated salts, refined salts, wherever the salt comes from…it’s all sea salt. Mined, brined, extracted, boiled, solar evaporated – the methods of production are as varied as the characteristics imparted to the flavor profile you choose to build.

For those who claim that it’s all JUST salt…well they are 83% – 98% correct. (They think they are 100% right, but thats another discussion.) It’s more about what’s in the salt or not in the salt, rather than the percentage of salt. The primary difference between salts can be summed up by the question:

Is it refined or unrefined?

Wendy’s new french fries with sea salt are supposed to be ground breaking right? We say… “so what?!?!” It’s still refined salt and no better for you. Of course it’s sea salt… quick recap – all salt comes from the sea. Even the mined stuff sold by Morton’s on our favorite grocery store’s shelf is technically sea salt. But that’s like saying Chopin vodka is potatoes. After you refine it, process it and filter it, is it really still potatoes? Or more on point, is Morton’s really still sea salt?

Technically yes, but it no longer resembles anything even close to the sea. Ironically, the sea is still the only place where you can get good old Na and Cl to come together in a life sustaining way! Through time, many have learned that the best way to extract “salt” from the sea was to accept some of the other essential minerals and elements that come with it!

You don’t eat it for the mineral content, but you also don’t want to eat it without the mineral content either. Salt is salt is salt is sooooo far from the truth… and there are more than 130 artisanal crafters around the world each with their own unique expression of…salt.

Who better to learn from than the French, the people who helped start the salt road across Europe and Asia more than three thousand years ago. Next stop, France. (and not for the french fries)